We build our project teams to spec, leveraging a network of world-class retail professionals.

Our Leadership

Meredith Theis

Meredith was schooled in brand storytelling with stints at Nike and Carhartt shaping her knack for creating consumer experiences that truly mean something. She's got that entrepreneurial spark—always at the ready with clever ideas that make you take notice.

LinkedIn

Co-Founder & Head of Brand

Scott Zimmerman

Scott’s the kind of leader who puts people at the heart of the product story. With over two decades sharpening his skills in apparel, footwear, and luxury, he’s got a packed portfolio of global experience. Scott has navigated growth for Shinola, Carhartt, New Balance, Nike, and the NBA, with an eye for what’s next and a talent for turning plans into profits.

He enjoys mentoring others. Grab a free conversation during his office hours!

LinkedInBook Time with Scott

Co-Founder & Head of Product

Alex Guerrero

Alex is an executive leader who’s built powerhouse brands like Levi’s, Carhartt, New Era, and Jockey. His secret? A razor-sharp strategy that drives lasting consumer value and powers long-term growth. Sharp, strategic, and always ready to push the envelope, Alex transforms bold visions into strategies that elevate industries.

LinkedIn

Senior Advisor